Understanding Base Products vs. Variants
Before performing these operations, it’s important to understand the distinction:- Base products are physical standalone items with their own inventory, SKUs, and product details
- Parent/primary products are containers that group related variants together but hold no inventory themselves
- Variants are the actual physical products (like “Blue T-Shirt - Small”) that live under a parent product
Converting a Base Product to a Variant
If you have standalone products that should actually be variants of a parent product (for example, different colors or sizes of the same item), you can convert them.Find the base product in your Product Catalog
Open the Actions menu
Select Convert to variant(s) and move under a product

Add additional products if needed (optional)
Choose the parent product destination
- A new parent/primary product (creates a new container)
- An existing parent/primary product (adds to an existing container)
Converting a Variant Back to a Standalone Product
If a variant needs to become its own standalone product, you can split it out from its parent.Locate the variant under its parent product
Open the variant's options menu

Select Convert to a new product
Configure the new product settings
- (Optional) Change the product’s name by typing a new name in the provided textbox
- Use the drop-down menu to change the product’s category/subcategory if needed

Complete the conversion
Merging Duplicate Products
If you have duplicate products in your catalog—often caused by importing the same SKU from multiple stores or integrations—you can merge them into a single product.When to Use This
- The same physical SKU was imported multiple times from different stores
- You have duplicate listings for the same product
- You want to consolidate inventory and order history under one product
Locate and select the products to merge

Open the Actions menu
Select Merge products/variants together

Review and add additional products (optional)

Proceed to final product selection
Choose the main product

Complete the merge
What Happens After Merging
- The selected main product remains active with all combined inventory
- Other products are removed from the catalog
- If automation rules existed for the merged products, they update to use the main product’s SKU
- Order history is preserved for all merged products
Reversing a Merge
While you can’t fully unmerge products, you can unmerge Seller SKUs from the primary SKU’s Sales Channels page. This can trigger product syncs or new order imports that recreate a product, provided the SKU doesn’t already exist in your catalog.Moving Variants Between Parent Products
Sometimes you need to reorganize variants by moving them from one parent product to another. This helps you keep related products grouped together logically.Moving to a New Parent Product
If you want to create a new parent product container:Locate the variant under its current parent
Open the variant's options

Select Move to a different product

Add additional variants if needed (optional)
Select New Product

Configure the new parent product

Complete the move
Moving to an Existing Parent Product
If you want to add variants to a parent product that already exists:Start the move process
Select Existing Product
Search for the parent product
Complete the move
Let’s Dive Deeper
Adding Product Variants
Product Catalog Page
Setting Product Preferences
Bulk Updating Products
Product Details Page
Managing Catalog Views

Questions? Contact Jetpack Care.
If you have any questions or run into issues, you can always contact Jetpack Care for help. Our team is always here to assist via Slack, phone, or email!